Terms Of Service
Last updated on October 9, 2026
These Terms of Service govern your use of heycarl.ai and the CARL service provided by CARL AI LLC ("CARL," "we," or "us"). By using our website or service, you agree to these Terms.
The Service: CARL is an AI assistant that a business's registered employees can reach by text message. We also provide AI consulting and implementation services under separate written agreements.
SMS Program: Program name: CARL. Employees are enrolled by their employer, which confirms that each employee has agreed to receive texts from CARL. Messages relate to work requests the employee sends, such as status updates, information lookups, and task logging. Message frequency varies. Message and data rates may apply. Reply STOP at any time to cancel; you will receive one confirmation message. Reply HELP or email trent@heycarl.ai for help. Carriers are not liable for delayed or undelivered messages.
Business Responsibilities: Businesses must only register employees who have agreed to receive messages, and must provide accurate information to set up CARL.
Your Data: Your business owns the information it provides to CARL and the messages its employees exchange with CARL. You grant CARL AI LLC a limited license to use that information only to provide, maintain, and improve the service for you.
Acceptable Use: Do not use CARL for unlawful purposes, to send spam, or to attempt to access another company's data.
AI-Generated Answers: CARL's replies are generated by AI from the information your business provides and may contain errors. Verify important information before acting on it.
Fees: Fees for consulting services and CARL plans are set in a separate quote or agreement.
Disclaimers and Limitation of Liability: The service is provided "as is." To the extent permitted by law, CARL AI LLC is not liable for indirect, incidental, or consequential damages. CARL AI LLC's total liability for all claims arising out of these Terms or the service is limited to the amount the business paid us for the service in the twelve (12) months before the claim arose.
Termination: Either party may end the service at any time with written notice, including by email. We may suspend or end access immediately if these Terms are violated or if use of CARL creates risk to us, our providers, or other customers. After termination, we will delete the business's data as described in our Privacy Policy.
Privacy: Our Privacy Policy explains how we handle information, including text messaging data.
Changes to These Terms: We may update these Terms from time to time and will post the new date above.
Governing Law and Disputes: These Terms are governed by the laws of the State of Missouri, without regard to its conflict-of-law rules. Any claim or legal proceeding arising out of these Terms or the service, including claims relating to liability, will be brought exclusively in the state or federal courts located in the State of Missouri, and both parties consent to the jurisdiction of those courts. In any such proceeding, the prevailing party is entitled to recover its reasonable attorneys' fees, costs, and expenses from the other party.
Contact Us: CARL AI LLC, Missouri, USA. Email: trent@heycarl.ai